GoKerala.in

CC 29 / 1706 G, Christiya Sangam Building, 2nd Floor, Above Bread World, NH Bypass, Thykoodam, Vytilla

Cochin

,

Kerala

682019

8606270982

Blog

  • GoKerala or Go Home

    What do you choose #GoKerala or Go Home? The land of vivid beauty, Kerala is rapidly becoming one of the highest visited states in India when it comes to tourism. With beautiful golden beaches, lofty mountain ranges, emerald backwaters and powerful art forms, there are a lot of tourist attractions in Kerala to suit every traveller’s need. The tourism sector is gaining importance with every passing minute. In its bid to draw tourists from not only national but also international borders to the State, Kerala Tourism board has launched a '#GoKerala' campaign. It focuses on targeted promotional activities and proposed campaign. What are the Features of #GoKerala Campaign? • Authentic Promotion It is content led campaign with integrated touch points and a devoted microsite. The entire campaign is backed by holiday experiences and reviews of genuine tourists across the globe. The GoKerala promotion is a way to highlight Kerala as an authentic destination to travellers from far of regions like United Kingdom and the Middle East. • Grabbing International Eyeballs Buses in London are carrying the #GoKerala branding campaign and showcasing amazing photographs of the traditional houseboats, backwaters of Kerala and cultural activity like Kathakali. This generates awareness about India’s pristine state and what it has to offer to its visitors. Information kits, brochures, spices, t-shirts, etc. were largely distributed among commuters. • Encouragement Through Lucky Draws Unlike traditional marketing campaigns where the focus is only on creating awareness about the destination, the #GoKerala campaign takes a notch higher by encouraging people to participate in contests on all social media platforms. Five lucky couples are given a 10 days all-expense paid trip to Kerala along with sightseeing expeditions to all the pristine tourist places in Kerala. • Statistical Approach 1.32 crores and 10.38 lakhs domestic and international tourist arrivals respectively have been recorded in the past year. This statistical information is shared on overall marketing mediums that lures the travellers further into understanding what Kerala and its offerings are. • Going From Local To Global The #GoKerala campaign was carried out on local levels in the city, with a view to engaging directly with the passer-by. Later, it went from local to global. Live Mohiniyattam and Kathakali performances were screened along with a travel film on Kerala at the international stations. This drew the attention of a large crowd and they were also treated to lip-smacking traditional Kerala snacks. Does this leave you surprised and hypnotised at the same time? With Kerala Holidays, you can also grab an opportunity to visit and experience what the world is craving for- a Kerala holiday tour package! Get in touch with our travel experts and we will leave no stones unturned in making your trip to Kerala an unforgetful one. Right from making your first enquiry until you return back home from your vacation, every step on your Kerala travel package will be taken care of. So what do you choose? #GoKerala or Go home?

    Posted by Cijo
    0 comments
  • GoKerala - Kerala Tourism Branding in London

    The land of vivid beauty, Kerala offers every tourist the experience of a lifetime during their visit to the small southern state of India. Kerala Tourism, the department of tourism in Kerala does strong promotional activities to penetrate into existing as well as new emerging markets. The new branding activity is catching attention among UK citizens with local dual-deck buses showcasing amazing visuals of Kerala, God’s Own Country. The bus branding promotion is done on 5 big buses in Central London. The latest tourism policy launched by Kerala tourism focuses on proposed campaign and targeted promotional activities. The new bus branding in Red Buses of London is the classic example of such targeted branding. The #GoKerala branding campaign of Kerala Tourism in London drew attention of local commuters and people of London. The five buses operating in Central London that has been used for the focused activity do showcase amazing photographs of the backwaters of Kerala, traditional houseboats in Kerala backwaters and cultural activity like Kathakali on one side and #GoKerala title on the other side. Last year as well as previous years successful promotion activities were done in train stations as well as Glasgow, London and Birmingham taxi cabs. The current promotion on London buses is in continuation to the same.

    Posted by Cijo
    0 comments
  • Best Kerala tourist places to visit in May

    The diverse topography of Kerala makes the state a tourist destination for all seasons. Though the month of May is part of Kerala's summer season the hill stations of the state would be great for a summer vacation. Kerala is not just famous for the great Kerala backwaters; it is also famous for its alluring hill stations. Thanks to the towering Western Ghats that act as a shield at the borders and prevent the dry northern wind from entering, Kerala has got many beautiful hill stations. Here is a list we have assembled to help you find your perfect Kerala honeymoon packages. Kerala has got many hill stations and a visit to one of these places could provide you reprieve from the scorching summer heat. Even though the Kerala summer may feel pale compared to other parts of the country, the humidity will be high and don't forget to pack light and cotton outfits that will help your skin to breath and also don't forget the sunscreen. The climate at the hill-stations will be much better compared to the plains. So, head to one of the many famous hill stations of Kerala this summer.Below are the list of Kerala tourist places Ponmudi tourist places This beautiful landscape and the enchanting hills with narrow winding roads that offer scenic ways is located about 55.2 km away from Thiruvananthapuram. The climate is very pleasant even for the summer days and there are many sightseeing spots such as alluring valleys, mist-laden hills, rivers, mountain streams and rivulets which are surrounded by lush tropical forest. It is a great place for trekking and hiking. The Peppara Wildlife Sanctuary, Echo point, Golden Valley a picturesque location, deer park, exotic butterflies, Meenmutty Falls (not to be confused with the falls of the same name in Wayanad), and Kallar River offer the visitors a spellbinding experience. Wayanad tourist places In the northern part of Kerala lies the beautiful Wayanad a land blessed abundantly with greenery and scenic locations. This enchanting hill station has got luscious forest cover, paddy fields, exquisite vegetation, rivers, waterfalls, deep valleys, rugged mountains, gurgling streams and much more. It is an enchanting place not only blessed with natural beauty but also with a rich heritage. The Neolithic age Edakkal Caves are great examples of pre-historic human settlement in Kerala. As the place is also one of the highest rainfalls receiving centres in India the climate is very cool throughout the year. The climate also makes Wayanad a great summer destination. The summer season is also a great time to go for the wildlife safaris as these months have the highest rate for animal sightings as they usually come out in search of water and food. The most visited places in Wayanad include Chembra Peak and its heart-shaped lake, Lakkidi, Edakkal Cave, Kuruva Island, Pakshipathalam, Pookot Lake, Muthanga Wild Life Sanctuary, Tholpetty Wildlife Sanctuary, Kanthanpara Waterfalls, Meenmutty waterfalls, Soochippara Waterfalls, Sentinel Rock Waterfalls and Banasura Sagar Dam. Thekkady tourist places The Periyar Tiger Reserve that is covered in lush evergreen forests and house to many exotic wildlife including tiger, elephants and Spread across an area of 300 square miles, Periyar National Park is covered by lush evergreen and deciduous forests serving as home to various animals such as deer, elephants, gaur, sambar deer, Nilgiri Langurs, wild pigs, jungle cat, sloth bear, Nilgiri tahr, lion-tailed macaque Indian giant squirrel, etc.. Vagamon tourist places This little hill station situated on the border of Kottayam, Idukki districts is also a great place to have a summer vacation. It has a cool climate and many picturesque locations that include scenic valleys, green meadows, pine forests, tea estates and waterfalls. Munnar tourist places This little town can undoubtedly be called the most popular hill stations in Kerala. It lies about 130 km away from Kochi and is at an altitude of 1600 m above sea level. Munnar has got a cool climate and has got sprawling tea plantations and picturesque valleys. Places of interest include Mattupetti Dam, Rajamala, Eravikulam National Park, Top Station, various waterfalls and Anamudi peak. Season of festivals The world famous Thrissur Pooram is on May 5. The main attraction is the parade of caparisoned tuskers heading the procession at the festival. The traditional ceremonies such as 'Madathil Varavu, Ilanjithara Melam, Kudamattom' and the fireworks attract many domestic as well as international tourists to this beautiful town every year.

    Posted by Cijo
    0 comments
  • Why plan Kerala tour with Kerala tour operator

    Why plan Kerala tour with Kerala tour operator You might have questions like "How to plan Kerala tour with Kerala tour operator ?". Undoubtedly, Kerala is one place that every backpacker wants to hit. However, planning the magical trip to Kerala can be an unnerving for the first-time visitors as there are so many places in the state that may not be expected to be covered in a conventional Kerala tour. That’s where a travel planner from leading Kerala tour operators come handy in making your adventure last longer, with a sweet touch of satisfaction. If you are planning a Kerala tour very soon, here are 5 reasons you should always consult a tour operator, and probably let him do it for you.1. We are Kerala based Kerala tour operator Yes, would not you like to plan with a person that knows the place inside out? Most Kerala tour operators are either based out of the state or are familiar with the places that you can’t miss. Depending on the package you choose whether honeymoon, anniversary, backpacking, seaside resort, cultural fest or wildlife living, there is always a better chance that visitors will get full value from their time and money, without investing time in planning the trip. 2. Season or off-season, you will always get the best If it is the peak, the best Kerala tour operators will offer the best package that will suit your budget and requirements. Alleppey, Thekady and Kumrakom can be very crowded in the peak season. Finding an accommodation during the months from October to March on your own can be very tough, especially if you are on a honeymoon trip. Finding the best houseboat package may not be feasible during peak season. The established tour operator in Kerala with their own fleet of houseboats, are never out of business. You stand a great chance of streaming the lakes, even in off seasons. 3. Well-planned itinerary You can select from a pre-defined tour plan or build a totally customized one as you talk to the tour operator executive. Best tour operators recommend the full-day backwater trip, touring the backwater villages of Alleppey and Kumarakom . Beach trips to Kochi, Kovalam, Trivandrum and Varkala provide a great chance to watch sunset and relish sea food in unmatched luxury. If you wish to trek higher, tour operators have exclusive hill-station packages for Wayanad, Munnar, Gavi and Ponmudi. 4. Upgrade your service without paying extra If you booked your trip in off-season with the Kerala Tour Operators for Munnar, Thekkady and Alleppey you can relish an unmatched experience. Though, special packages are mostly offered during special seasons, you can always expect customised packages, especially if you have booked in groups. If you are tripping with your friends in a large group, enjoy special discounts, number of complimentary services and even pick and drop facilities. Bottom line is, you need not pay extra to enjoy the upgrade on your package during off-season, booked in advance with leading tour operators in Kerala. 5. Well-equipped medical facilities assured Kerala is known for its hospitality. Rest assured, in case you find yourself in a tricky health situation, the tour operator will connect you to the nearest hospital, clinic or doctor. Thus, it makes total sense to plan with a Kerala Tour operator, considering the kind of benefits and impressive services they offer, relentlessly and with consistency.

    Posted by Sijo
    0 comments
image